Marketing

Servjaeta Verma


Assistant Professor
Marketing
Email: servjaeta.verma@imsgzb.com
Contact No: 9873823874

Brief Profile:

Ms Servjaeta Verma is specialized in Marketing with about 8 years of experience out of which 7 years has been in Corporate and 1 year into academics.During her stint with corporate, she worked as Brand Manager with leading MNCs, being involved in Brand launches and successful promotional campaigns. She was recognized for her innovative marketing strategies for maximizing ROI. She also worked as a Trainer for enhancing Sales force effectiveness. During her association with corporate, she was visiting faculty to many management institutions, training students on innovative industry practices.

Educational Qualification:

PGDM(Marketing)

Experience:

8 Years (7 Years Corporate, 1 year Teaching)

Consulting:

4 years

Awards & Honors:

Batch Topper in PGDM

Areas of Interest:

Product & Brand Management, Advertising, Sales & Distribution, Consumer Behaviour

Paper presented in National Conferences:

"Exploring Ethnicity beyond boundaries", CSC India 2011

Paper presented in International Conferences:

"Changing Paradigms in L&D for enhancing SFE with reference to pharmaceutical industry" in International Conference by ITS Gaziabad (ICDMTB) in April 2016

MDP organized / conducted:

1. MDP on Competency Mapping for First Line Managers in Cipla 2014 2. MDP on Managing the transition from Sales generator to Sales Manager in Cipla 2015

Workshops Attended:

Attended Digital Marketing Workshop conducted by IIT Kanpur

Workshops conducted:

Conducted workshop for Product Executives on 'Current challenges in Brand Management & Road Ahead'

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