INTRODUCTION

Management is all about decision making, identification, exploration, implementation and evaluation of problem/opportunities in all functional areas. The only generalized rule in decision making is "THOROUGH THINKING" before arriving at a decision more so in a business environment characterized by high degree of uncertainty. Thus scientific inquiry or research assumes greater significance in a dynamic business environment. The more important the decision and its impact the more important is research. The rigor of the research method chosen, data collection approach, sampling design, statistical analysis and interpretation affect the type of conclusion drawn and the decision.

The two day work shop on research in management aims to impart the required practical skill on the art and science of data analysis for decision making. There is a need for understanding for fundamental concepts in measurement, sampling and data collection analysis and handling. At the same time there is need to understand how to use SPSS (Statistical Package for Social Science), a software package used in research. The workshop primarily attempts to inculcate decision making as a science.
 

 PROGRAMME OBJECTIVE

PROGRAMME OUTLINE

PEDAGOGY

The programme delivery will have a mix of  lectures, presentations, case study and hands-on training on SPSS version 16. Personal computers will be available to each participant during the workshop.

WHO SHOULD ATTEND

The work shop is specifically designed for research staff and executives, project staff in research organizations and faculty of business schools.
 

REGISTRATION FEE

LAST DATE

The fee for the programme is Rs. 2,000/- (Rupees Two Thousand only) per participant (Non-Residential Category) and Rs. 4,000/-(Rupees Four Thousand only)  per participant (Residential Category). Payment should be made by crossed demand draft in favour of "IMS, Ghaziabad", payable at Ghaziabad. Please mail nomination form ( Link for nomination form download) duly filled in along with demand draft to:

Group Head - MDP and CRC
INSTITUTE OF MANAGEMENT STUDIES
Lal Quan, Bulandshahar Road
Ghaziabad-201 009, (Delhi - National Capital Region), INDIA

VENUE AND DURATION

  Date     :   August 7th & 8th, 2009
  Venue  :   IMS campus, G.T. Road, Ghaziabad (Delhi - NCR)

 PROGRAMME DRECTOR

Prof. Timira Shukla

Prof. Timira Shukla is Chairperson PGDM and Professor Marketing at the Institute of Management Studies, Ghaziabad. She has over 22 years of experience to her credit. A founder faculty member at the Institute of Management Studies Ghaziabad, she has over 20 papers to her credit in various National/International conferences and Journals.

ABOUT "IMS GHAZIABAD"

IMSs mission is to impart vibrant, innovative and global education and to make IMS the world leader in terms of excellence in education, research and to serve the nation in the 21st century"

IMS Group of Institutions based at Ghaziabad, was founded in 1990 by a group of visionaries and intellectuals to impart quality education in a stimulating and innovative environment where students are empowered with knowledge and professional skills while upholding the values of integrity, tolerance and mutual respect. Since its inception the group has promoted education in the areas of Management Sciences, Tourism, Information Technology, Bio-Science and Engineering Sciences. With almost 2000 students and three educational campuses equipped with state of art infrastructure. IMS has attained a unique and a highly respectable place amongst the best professional education institutions in India.

The professionally oriented programmes offered by IMS are designed to train the students and its MDP participants to become well versed and accelerate in their respective fields. Our two-year full time Post-Graduate Diploma in Business Management Programme has been accredited the MBA - Equivalent Status by the 'Association of Indian Universities'.
 

IMS HAS ALSO BEEN CONTINOUSLY OCCUPYING A TOP SLOT IN THE 
COUNTRY'S BEST BUSINESS SCHOOLS
FOR MANY YEARS IN A ROW.
 

RESOURCE PERSONS

Dr. S.K. Laroiya, faculty Hansraj College, Delhi University

Dr. S.K. Laroiya is a Reader in the Department of Economics, Hans Raj College, University of Delhi. He is a visiting faculty to number of prestigious business schools where he has been conducting courses in Managerial Economics, Business Environment and Marketing Research. He is a marketing research consultant and has undertaken All India market research surveys on behalf of reputed companies. He is a member of the United Nation's Core Group on Sustainable Development which advices UN commissioner for human rights at Geneva and has attended the meetings of UNCHR at Geneva and Durban in South Africa. He is a professional member of Indian Economic association and a member of Board of Examiners of Asia Pacific Marketing Federation, Tokyo.