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Product Packaging and Promotion Competition at IMS Ghaziabad

In order to provide practical learning amalgamated with the basics, “Markwizz” (marketing club of IMS Ghaziabad) organized "Product Packaging and Promotion” Competition on January 14, 2016 at IMS Ghaziabad. The event was organized under the vibrant guidance of Dr.Tapan Kumar Nayak, Director, IMS Ghaziabad. ‘Markwizz” organized this competition to share the importance of product packaging in the market through the practical implication. The participants were given products to be packaged with the proper labelling. The students were judged on Quality and innovation in graphics, decoration, shape, and structure, Functionality, Shelf Stand-out, value to the brand after packaging and Final presentation to the Jury.

First prize was awarded to Sushmita Gupta, Sonali Priya and Rishab Raj for Shoe Polish, second prize was bagged by Madav Thareja, Abhinnet Mishra and Kushagra Aggarwal for Watch and third prize to Gauravi Kulkarni, Shubhangi Sharma and Karishma for Mobile Charger.

All the participants were enriched by the intellectual progression and were awarded by Certificate of Appreciation. The Faculty Conveners Dr. Yogita Sharma and Dr.Vishal Shukla presented vote of thanks to the Management and Director for their immeasurable support during the conduct of the event.