11.08.2015 - 16.08.2015
In order to experience the real life corporate challenges, IMS Ghaziabad provided opportunity to pursue a LIVE PROJECT to all 300 First year PGDM Students during 11th to 16th August 2015 with renowned brands Big Bazaar and Pantaloons.
IMS Ghaziabad has given an opportunity to work on Six days live project where fresh minds have learned the basics of market research, product promotion activities, strategic planning and new launches. The project acted as a platform where students accomplished networking, leveraging, and develop connect with the right people through customer interaction. Through live project, students were able to channelize their ideas in the right direction by working with experience entrepreneurs and taking it to next level by outgrowing into a new business idea. The main objective of live project was to enhance the knowledge of students and to improve communication, logical, analytical skills and customer interaction and which has been successfully fulfilled. It aimed at providing a support system to budding entrepreneurs.